My secret plan for business growth

Andrew Trindle, MD (example)

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I am revealing my secret plan for attracting physician authors to my business.

I am going to buy an email list of about 25,000 physicians for $499. I was glad to find this list service because I can use the addresses as often and in as many ways as I want to, except to re-sell the list. My plan then is to send the above message to a few of the addresses at a time, each email addressed to one individual, as shown above. I may offer different combinations of services or information, or I may not.

There are services that will do the same thing, including sending out one email message once to a list of physicians. Based on what I’ve read, I think I have a chance of interesting 1 out of 500 physicians in my services. So that’s a total of 50 responses I’m expecting.

Why not send them to the whole list? One reason is it will cost less. Another reason is that sending out thousands of email at once will immediately mark me as a big-time scam artist. And, the best reason is I’ll be able to dribble my interests in a slow, deliberate way so that I can handle them all efficiently.

Watch and see what happens!

Griffith Publishing